{"id":6405,"date":"2017-11-21T14:20:51","date_gmt":"2017-11-21T13:20:51","guid":{"rendered":"http:\/\/www.phoenixcom.cz\/press\/?p=6405"},"modified":"2017-11-21T14:26:45","modified_gmt":"2017-11-21T13:26:45","slug":"fashion-arena-prague-outlet-slavi-10-let-existence","status":"publish","type":"post","link":"https:\/\/www.phoenixcom.cz\/press\/fashion-arena-prague-outlet-slavi-10-let-existence\/","title":{"rendered":"Fashion Arena Prague Outlet slav\u00ed 10 let existence"},"content":{"rendered":"<p><em>&#8211; centrum, kter\u00e9 je sou\u010d\u00e1st\u00ed \u0159et\u011bzce VIA Outlets, pl\u00e1nuje do sv\u00e9 nab\u00eddky za\u0159adit je\u0161t\u011b v\u00edce pr\u00e9miov\u00fdch zna\u010dek a slu\u017eeb.<\/em><\/p>\n<p><strong>Fashion Arena Prague Outlet, nejv\u011bt\u0161\u00ed outletov\u00e9 centrum v \u010cesk\u00e9 republice, oslavilo 10 let sv\u00e9 existence. <\/strong>&nbsp;<strong>Fashion Arena Prague Outlet<a href=\"#_ftn1\" name=\"_ftnref1\">[1]<\/a> byl slavnostn\u011b otev\u0159en a za\u010dal nab\u00edzet sv\u00e9 slu\u017eby prvn\u00edm host\u016fm ji\u017e 15. listopadu 2007. V&nbsp;\u010cesk\u00e9 republice si nov\u00fd koncept obchodn\u00edho centra, kter\u00e9 nab\u00edz\u00ed pr\u00e9miov\u00e9 zbo\u017e\u00ed tuzemsk\u00fdch i zahrani\u010dn\u00edch zna\u010dek ka\u017ed\u00fd den o 30 a\u017e 70 % v\u00fdhodn\u011bji, rychle na\u0161el sv\u00e9 p\u0159\u00edznivce a hosty. <\/strong><\/p>\n<p>Stavebn\u011b-technick\u00e9 \u0159e\u0161en\u00ed <strong>Fashion Arena Prague Outlet<\/strong> bylo zvoleno na z\u00e1klad\u011b zahrani\u010dn\u00edch zku\u0161enost\u00ed s&nbsp;t\u00edmto typem outletov\u00e9ho centra, kdy rozm\u00edst\u011bn\u00ed jednotliv\u00fdch obchod\u016f je koncipov\u00e1no do formy ov\u00e1lu. Z&nbsp;komer\u010dn\u00edho hlediska byla stavba outletov\u00e9ho centra vybudov\u00e1na ve dvou etap\u00e1ch. Prvn\u00ed etapa o rozloze 17 800&nbsp;m\u00b2 pronaj\u00edmateln\u00e9 plochy byla otev\u0159ena 15. listopadu 2007 a zahrnovala nejen prvn\u00edch 70 obchodn\u00edch jednotek, ale tak\u00e9 podzemn\u00ed a nadzemn\u00ed parkovi\u0161t\u011b o celkov\u00e9 kapacit\u011b 1200 parkovac\u00edch m\u00edst. B\u011bhem druh\u00e9 etapy, kter\u00e1 byla dokon\u010dena a otev\u0159ena ve\u0159ejnosti v&nbsp;\u0159\u00edjnu 2010 byl <strong>Fashion Arena Prague Outlet<\/strong> roz\u0161\u00ed\u0159en o dal\u0161\u00edch 7 200 m\u00b2 pronaj\u00edmateln\u00e9 plochy respektive 46 obchodn\u00edch jednotek. V&nbsp;sou\u010dasnosti nab\u00edz\u00ed <strong>Fashion Arena Prague Outlet<\/strong> sortiment v\u00edce ne\u017e 200 sv\u011btov\u00fdch i dom\u00e1c\u00edch zna\u010dek na 25 000 m<sup>2<\/sup> pronaj\u00edmateln\u00e9 plochy.<\/p>\n<p>V\u00fdznamn\u00fdm mezn\u00edkem pro Fashion Arena Prague Outlet se stal <strong>rok 2014<\/strong>, kdy v&nbsp;prvn\u00ed \u010dtvrtin\u011b roku 2014 do\u0161lo ke zm\u011bn\u011b ve vlastnick\u00e9 struktu\u0159e outletov\u00e9ho centra. Nov\u00fdm vlastn\u00edkem se stal \u0159et\u011bzec VIA Outlets, co\u017e je joint venture sest\u00e1vaj\u00edc\u00ed ze spole\u010dnosti UK REIT Hammerson, nizozemsk\u00e9ho penzijn\u00edho fondu APG, evropsk\u00e9 developersk\u00e9 spole\u010dnosti Meyer Bergman a specialisty na \u0159\u00edzen\u00ed a provoz outlet\u016f Value Retail. Fashion Arena Prague Outlet se od t\u00e9 doby zam\u011b\u0159uje na vysoce kvalitn\u00ed n\u00e1kupn\u00ed zku\u0161enosti pro sv\u00e9 hosty a na akvizici tuzemsk\u00e9 i zahrani\u010dn\u00ed klientely.<\/p>\n<p>Zm\u011bna ve vlastnick\u00e9 struktu\u0159e Fashion Arena Prague Outlet a n\u00e1sledn\u00fd v\u00fdrazn\u00fd n\u00e1r\u016fst finan\u010dn\u00edch investic zapo\u010daly v&nbsp;roce 2014 razantn\u00ed prom\u011bnu designu Fashion Arena Prague Outlet, kter\u00e1 prob\u00edh\u00e1 dodnes. Sou\u010d\u00e1st\u00ed nov\u00e9ho konceptu outletov\u00e9ho centra byly stavebn\u00ed \u00fapravy interi\u00e9r\u016f i exteri\u00e9r\u016f, p\u0159estavby interi\u00e9r\u016f obchod\u016f, nov\u00fd digit\u00e1ln\u00ed naviga\u010dn\u00ed syst\u00e9m, zm\u011bna kompletn\u00edho osv\u011btlen\u00ed, roz\u0161\u00ed\u0159en\u00ed zelen\u011b v\u010detn\u011b ter\u00e9nn\u00edch \u00faprav, vybudov\u00e1n\u00ed nov\u00fdch m\u00edst k&nbsp;odpo\u010dinku, kompletn\u00ed p\u0159estavba Food courtu a venkovn\u00ed terasy, celkov\u00e1 renovace podhled\u016f a pochoz\u00edch ploch a rovn\u011b\u017e i vylep\u0161en\u00ed parkovac\u00edch ploch. \u00daprava parkovac\u00edch ploch a syst\u00e9mu je sou\u010d\u00e1st\u00ed konceptu vylep\u0161ov\u00e1n\u00ed n\u00e1kupn\u00edch zku\u0161enost\u00ed host\u016f. &nbsp;Do nab\u00eddky Fashion Arena Prague Outlet p\u0159ibyly kav\u00e1rny zahrani\u010dn\u00edch zna\u010dek, v\u00fdznamnou prom\u011bnou pro\u0161el Food court. Nejmen\u0161\u00ed n\u00e1v\u0161t\u011bvn\u00edci se mohou t\u011b\u0161it z roz\u0161\u00ed\u0159en\u00e9ho a modern\u00edho d\u011btsk\u00e9ho h\u0159i\u0161t\u011b. D\u00edky zku\u0161enostem nov\u00e9ho vlastn\u00edka, kter\u00fd se zam\u011b\u0159uje na pr\u00e9miov\u00e9 a luxusn\u00ed zna\u010dky a tak\u00e9 d\u00edky odpov\u00eddaj\u00edc\u00edm investic\u00edm se poda\u0159ilo ve Fashion Arena Prague Outlet v&nbsp;n\u011bkolika posledn\u00edch letech otev\u0159\u00edt obchody zna\u010dek jako jsou Armani Outlet, Baldinini, Pandora, Wellensteyn, Versace Jeans a minul\u00fd t\u00fdden tak\u00e9 obchod zna\u010dek Karl Lagerfeld a Odd Molly.<\/p>\n<p><strong>V&nbsp;roce 2015<\/strong> bylo otev\u0159eno infocentrum a TAX free point s&nbsp;c\u00edlem nab\u00eddnout lep\u0161\u00ed slu\u017eby zahrani\u010dn\u00ed klientele, jej\u00ed\u017e z\u00e1jem o nakupov\u00e1n\u00ed ve Fashion Arena Prague Outlet jen za posledn\u00ed rok stoupl o 30 %.&nbsp; P\u0159edev\u0161\u00edm pro zahrani\u010dn\u00ed hosty ze zem\u00ed mimo EU, nap\u0159\u00edklad z&nbsp;\u010c\u00edny, Indie, Ruska nebo Izraele je n\u00e1v\u0161t\u011bva Fashion Arena Prague Outlet p\u0159\u00edjemn\u00fdm z\u00e1\u017eitkem b\u011bhem jejich dovolen\u00e9 str\u00e1ven\u00e9 v&nbsp;\u010cesk\u00e9 republice. Turist\u00e9 miluj\u00ed n\u00e1kupy a velmi dob\u0159e se orientuj\u00ed v glob\u00e1ln\u00edch zna\u010dk\u00e1ch a jsou ochotni utratit za m\u00f3dn\u00ed zbo\u017e\u00ed v\u00edce pen\u011bz. Vyu\u017eit\u00ed slu\u017eeb TAX FREE point p\u0159\u00edmo v&nbsp;prostoru Fashion Arena Prague Outlet jim umo\u017e\u0148uje po\u017e\u00e1dat o vr\u00e1cen\u00ed DPH a z\u00edskat v\u00fdplatu vratky na m\u00edst\u011b, \u010d\u00edm\u017e z\u00edskaj\u00ed v&nbsp;hotovosti finan\u010dn\u00ed prost\u0159edky pro dal\u0161\u00ed n\u00e1kupy.<\/p>\n<p>Zahrani\u010dn\u00edm, resp. hotelov\u00fdm host\u016fm a dal\u0161\u00edm v\u00fdznamn\u00fdm obchodn\u00edm partner\u016fm, Fashion Arena Prague Outlet nab\u00edz\u00ed:<\/p>\n<ul>\n<li>VIP DAY Pass pozv\u00e1nky (personalizovan\u00e9 pro jednotliv\u00e9 hotely) s&nbsp;dodate\u010dnou slevou na n\u00e1kup v&nbsp;obchodech;<\/li>\n<li>dopravu z&nbsp;centra Prahy<\/li>\n<li>vratku DPH v&nbsp;hotovosti p\u0159\u00edmo v&nbsp;Informa\u010dn\u00edm centru, kter\u00e9 je ozna\u010deno Tax free point (v\u011bt\u0161ina takto ozna\u010den\u00fdch m\u00edst v&nbsp;\u010cR nab\u00edz\u00ed vr\u00e1cen\u00ed pen\u011bz pouze bezhotovostn\u011b p\u0159es kartu);<\/li>\n<li>mo\u017enost vyu\u017e\u00edt pro v\u00fdznamn\u00e9 hosty VIP lounge, reprezentativn\u00ed prostor um\u00edst\u011bn\u00fd stranou od shonu n\u00e1kupn\u00edho centra;<\/li>\n<li>a placenou slu\u017ebu shopping asistenta \/ shopping stylisty, kter\u00fd z\u00e1kazn\u00edkovi s&nbsp;v\u00fdb\u011brem vhodn\u00e9ho zbo\u017e\u00ed pom\u016f\u017ee.<\/li>\n<\/ul>\n<p><strong>Od 1. srpna 2016<\/strong> Fashion Arena Prague Outlet zprovoznil novou autobusovou linku pro sv\u00e9 hosty p\u0159\u00edmo z&nbsp;centra Prahy. P\u0159edev\u0161\u00edm pro zahrani\u010dn\u00ed ale i \u010desk\u00e9 hosty metropole je ka\u017ed\u00fd den vypraven autobus, kter\u00fd odveze v\u0161echny m\u00f3dn\u00ed nad\u0161ence za n\u00e1kupy z N\u00e1m\u011bst\u00ed Republiky a\u017e do Fashion Arena Prague Outlet ve \u0160t\u011brboholech. \u0158idi\u010di autobusu jsou jazykov\u011b vybaveni a pohotov\u011b p\u0159iv\u00edtaj\u00ed na palub\u011b i skupiny turist\u016f, kter\u00e9 m\u00ed\u0159\u00ed na n\u00e1kupy organizovan\u011b. Zp\u00e1te\u010dn\u00ed j\u00edzdenku lze zakoupit u st\u00e1nku cestovn\u00ed agentury BEST TOUR p\u0159ed \u010ceskou n\u00e1rodn\u00ed bankou v&nbsp;ulici Na P\u0159\u00edkop\u011b.<\/p>\n<p><strong>V srpnu&nbsp;2017<\/strong> byly provedeny&nbsp;person\u00e1ln\u00ed zm\u011bny ve veden\u00ed spr\u00e1vy centra a na pozici nov\u00e9 \u0159editelky Fashion Arena Prague Outlet byla pov\u00fd\u0161ena z pozice dosavadn\u00ed finan\u010dn\u00ed \u0159editelky centra pan\u00ed Lenka \u010capkov\u00e1. <em>\u201eDo budoucna bychom se r\u00e1di stali pro na\u0161e hosty je\u0161t\u011b l\u00e1kav\u011bj\u0161\u00edm m\u00edstem n\u00e1kup\u016f,\u201c<\/em> \u0159\u00edk\u00e1 nov\u00e1 \u0159editelka centra <strong>Lenka \u010capkov\u00e1<\/strong> a dod\u00e1v\u00e1: <em>\u201eNa\u0161\u00ed ambic\u00ed je st\u00e1t se destinac\u00ed, jej\u00ed\u017e nab\u00eddce pr\u00e9miov\u00fdch zna\u010dek i slu\u017eeb zahrani\u010dn\u00ed ani \u010de\u0161t\u00ed milovn\u00edci m\u00f3dy d\u00edky skv\u011bl\u00fdm zku\u0161enostem z&nbsp;n\u00e1kup\u016f neodolaj\u00ed. <\/em><\/p>\n<p>Fashion Arena Prague Outlet nab\u00edz\u00ed v\u00edce ne\u017e 200 tuzemsk\u00fdch a zahrani\u010dn\u00edch zna\u010dek ka\u017ed\u00fd den o 30 a\u017e 70 % v\u00fdhodn\u011bji. Ve Fashion Arena Prague Outlet najdete nejen pr\u00e9miov\u00e9 obchody se skv\u011blou nab\u00eddkou produkt\u016f a kvalitn\u00edm vybaven\u00edm obchodu, ale d\u016fle\u017eitou sou\u010d\u00e1st\u00ed centra jsou tak\u00e9 restaurace a kav\u00e1rny. M\u016f\u017eete tak za\u017e\u00edt atmosf\u00e9ru rekonstruovan\u00e9ho outletov\u00e9ho centra, kter\u00e9 posouv\u00e1 hranice n\u00e1kupn\u00edch z\u00e1\u017eitku na novou \u00farove\u0148. Otev\u0159eno m\u00e1me ka\u017ed\u00fd den od 10:00 do 20:00. Nejsme jen oby\u010dejn\u00fd outlet. Jsme m\u00f3dn\u00ed destinace! Oslavte s&nbsp;n\u00e1mi na\u0161e narozeniny a vyberte si u n\u00e1s ze \u0161irok\u00e9 nab\u00eddky zbo\u017e\u00ed a slu\u017eeb za v\u00fdjime\u010dn\u00e9 ceny.<\/p>\n<p><a href=\"#_ftnref1\" name=\"_ftn1\">[1]<\/a> P\u016fvodn\u00ed n\u00e1zev centra zn\u011bl Fashion Arena Outlet Center.<\/p>\n<p><strong><a href=\"https:\/\/www.phoenixcom.cz\/press\/wp-content\/uploads\/TZ_Fashion-Arena-Prague-Outlet-oslavil-10te-narozeniny.docx\" class=\"sc_button sc_button_style_regular theme_button sc_button_size_medium\">St\u00e1hnout tiskovou zpr\u00e1vu<\/a><\/strong><\/p>\nngg_shortcode_0_placeholder\n","protected":false},"excerpt":{"rendered":"<p>&#8211; centrum, kter\u00e9 je sou\u010d\u00e1st\u00ed \u0159et\u011bzce VIA Outlets, pl\u00e1nuje do sv\u00e9 nab\u00eddky za\u0159adit je\u0161t\u011b v\u00edce pr\u00e9miov\u00fdch zna\u010dek a slu\u017eeb. Fashion Arena Prague Outlet, nejv\u011bt\u0161\u00ed outletov\u00e9 centrum v \u010cesk\u00e9 republice, oslavilo 10 let sv\u00e9 existence. &nbsp;Fashion Arena Prague Outlet[1] byl slavnostn\u011b otev\u0159en a za\u010dal nab\u00edzet sv\u00e9 slu\u017eby prvn\u00edm host\u016fm ji\u017e 15. listopadu 2007. V&nbsp;\u010cesk\u00e9 republice si [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6422,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0},"categories":[39],"tags":[],"_links":{"self":[{"href":"https:\/\/www.phoenixcom.cz\/press\/wp-json\/wp\/v2\/posts\/6405"}],"collection":[{"href":"https:\/\/www.phoenixcom.cz\/press\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.phoenixcom.cz\/press\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.phoenixcom.cz\/press\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.phoenixcom.cz\/press\/wp-json\/wp\/v2\/comments?post=6405"}],"version-history":[{"count":1,"href":"https:\/\/www.phoenixcom.cz\/press\/wp-json\/wp\/v2\/posts\/6405\/revisions"}],"predecessor-version":[{"id":6421,"href":"https:\/\/www.phoenixcom.cz\/press\/wp-json\/wp\/v2\/posts\/6405\/revisions\/6421"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.phoenixcom.cz\/press\/wp-json\/wp\/v2\/media\/6422"}],"wp:attachment":[{"href":"https:\/\/www.phoenixcom.cz\/press\/wp-json\/wp\/v2\/media?parent=6405"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.phoenixcom.cz\/press\/wp-json\/wp\/v2\/categories?post=6405"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.phoenixcom.cz\/press\/wp-json\/wp\/v2\/tags?post=6405"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}